El-No: I Blame Al Gore

Here’s An Inconvenient Truth: your outfits look like you are members of Team Jack and the Beanstalk. Didn’t we discuss this before?

Mr and Mrs El-No, I think that you might have misunderstood Al Gore and his movie. When he talked about Green Design/ Technology he actually meant Eco/ Sustainable Design and Technology.

 It’s totally his bad! He should have explained it better. No doubt Al was day-dreaming about his upcoming spa appointment during the filming of the movie and got off track. I can see how you would get confused.

Eco/ Sustainable (“Green”) Design means that designers are trending towards using environmentally sensitive/ reusable fabrics and responsible production techniques. Designers like Stella McCartney are embracing this idea and it is filtering down into ready-to-wear clothing in mass fashion retailers.

Mr and Mrs El-No, the main thing to remember is to reduce, reuse, recycle. So when you change out of these Jolly Green garments remember to donate them or make something else out of them. Perhaps a lovely green dog bed or quilt for your guestroom?

Find out more about sustainable fashion design on Ecouterre. Or learn more by listening to Jack. Jack Johnson… not the guy with the Beanstalk.

* Thanks for the photo SEA!